The Gamma Program Description Releasing products to the market quickly to obtain immediate consumer feedback is central to our strategy of rapidly and continuously improving our products. We created our Gamma Program (one step after “Beta” – get it?) for products that are in their first full production run. In honest recognition of the fact that such products are not fully field tested and can change quickly in response to the likes and dislikes of our community, we offer an extended no questions- asked return policy to our gamma purchasers and also sometimes offer additional compensation in exchange for participation in feedback surveys, focus groups, etc. Though our purchasers are generally more than happy with our gamma products, our Gamma Program gives them the protection of a no-risk trial period just in case they aren't. Returns, Upgrades and Discounts: Gamma purchasers can always get a full refund against their original purchase price for an extended trial period. The length of the trial period varies by product. Gamma purchasers wishing to upgrade to a higher-priced model will at most pay the price difference. Gamma purchasers who don't want to (or can't) return their old units will be offered a significant discount off the purchase price of the higher-priced model. Important: Remember to keep your packaging in case you want to return the unit. Also, you will need the bar code from the package for proof of purchase in any discount programs. Woot launch for the Neuros 442 Specific information about the gamma offer for the Neuros 442 woot launch from 09/08/05 can be found at this address: www.neurostechnology.com/store/442woot.asp Signup The Gamma program is an open mailing list that keeps users informed of all Gamma opportunities in advance with details of those programs and special offers that are only available to those registered. This is a pretty low traffic list, about an email a month. There are only a few Gamma offers a year. Sign up through lists.neurosaudio.com  Gamma Program Q&A You mean I'm expected to pay to be your Guinea Pig? In a nutshell, yes. But we do offer a number of incentives to do so: Fantastic introductory pricing Extended No Questions asked return policy Upgrade plans Ability to influence the product development direction from the ground floor Exclusive use of the newest products first Chance for additional compensation from Neuros (paid surveys, gamma rebates, etc) Are you folks just too cheap to do a free Beta Program? That's a part of it, although we do have a conventional beta program too. The reason that we have a Gamma program is more than just being cheap. It's an opportunity to get the product in the hands of hundreds of our… (how do we say this delicately)… more critical customers. Although our beta testers have typically been more candid than most, they are insiders. And insiders just aren't as tough as real, paying customers. Gamma testers complain, call customer services, get cranky, return the product and ask for refunds. They are after all, real customers, and there's just no substitute for real customers. Further, we don't choose Gamma testers, they are self selecting, there is no other criteria other than willingness to shell out a few bucks. You don't have to be a part of our community, don't have to be sophisticated, don't have to be well liked by our internal team, which all makes them more representative of what we'll expect for the production launch. In addition, it's an opportunity for us to grow awareness for our new products. Whenever we do a Gamma Launch, we get significantly increased traffic and new developers, community members, etc. Is this just some kind of marketing gimmick to make a sale seem more "special?" No, by the time we get done with discounts, upgrades, extended returns, etc. the Gamma programs are way too much of a headache and not nearly profitable enough (if profitable at all) to be justified as a sale. They only work because we consider them an integral part of our product development process. The bigger concern has been that because the Gamma sales are public they establish a low price in customer's minds, and since the Gamma prices are not sustainable ongoing we make it impossible to make any money on the production products. In response to that, we've tried to clearly designate the Gamma sales, and create an incentive structure that helps to distinguish the Gamma programs from production products. How do I participate? There's really only one way to participate and that's to buy a Gamma product. Sometimes we sell them on the website and we've been known to launch them on woot.com as well. Signup for our mailing list or monitor Products Currently in the Gamma Program